MiFB Podcast- Episode 52

Don Murphy

Gold’s Gym Newburgh NY

Gold’s Gym  Middletown NY

How to Increase Your Revenue by Making your Members Raving Fans.

Are you able to increase your prices and members at the same time? Are your clients raving fans that generate more revenue and referrals? Don Murphy has done this and shares how he did it on this episode of the podcast.

Don and his wife operate two Gold’s Gyms in New York. They are two of the largest and most successful Gold’s Gyms. 

http://traffic.libsyn.com/trainerjim/52-Increase_Your_Revenue_by_Making_Your_Members_Raving_Fans-Don_Murphy.mp3

Episode Sponsors

Pro Fit Marketing Solutions

The ProFit GPS (Growth Plan Strategy)- System contains nearly a decade of proven strategies all compiled into 1 easy to use portal. Over 44 different strategies to Get Clients, Keep Client, and Get clients back. With a 365 marketing calendar and over 44 strategies, you can say goodbye to not knowing what to run this month, next month or the entire next year to bring in new clients, and continue to grow your gym!

CryoReleaser

Frustrated with foam rollers and other products that don’t get the job done. Cryo Releaser was designed to not only release tightness and trigger points but at the same time it decreases inflammation that may be going on in the area with its ice option within the device. It’s unique design and non-slip bottom helps it stay in place to target and release those trigger points Try it today to begin getting relief. 

https://cryoreleaser.com/catalog/product/cryo-releaser/cryo-releaser/

Offering Tree

How much business revenue are you bringing in thru your website. Is it up to date? Does it take more than one step for people to sign up for your offer? Maybe it’s time to update it. 

Offering tree makes it affordable to build a website that can help you increase your revenue. They build in :

  • Website & hosting
  • Mobile responsive
  • Contact form & client contact management
  • Social media integration
  • Scheduling & client registration
  • Accept online payments
  • Appointments & one on one sessions
  • Blog
  • Donations support

All for as low as $11 per month. 

Save 50% off of your first 3 months by clicking on the link below.

offeringtree.com/trainerjim

Website

Smart Start Link

Smartstartnb.com

Gold’s Gym Newburgh, NY

https://www.goldsgym.com/newburghny/

Gold’s Gym Middletown, NY

https://www.goldsgym.com/middletown-ny/

Email

dpmurphy@goldgymv.com

Facebook

Don Murphy

https://www.facebook.com/don.murphy.399

Gold’s Gym Newburgh

https://www.facebook.com/GoldsGymNewburgh/?__tn__=%2Cd%2CP-R&eid=ARC9jGLpvfEd0zkJcGfYepMrNgRMyAs6harg8f0HxfT5_ywT4FsIUWAcHJ7AGICs4NXS0KJP-DQHTaok

Gold’s Gym Middletown, NY

https://www.facebook.com/goldsgymmiddletown/?__tn__=%2Cd%2CP-R&eid=ARBF6I9BA0PoDJP8fQ6zZeXF_ajayV93xc8to7fNR5LxAFJ6zcNXRP4U-ADU3t0Ur3hvNmWPEdPrVuLs

LinkedIn

https://www.linkedin.com/in/don-murphy-4b383612/

Instagram

@goldsgymnewburgh

@donmurphystrong

Don’s Cell Phone Number

914-475-0818

Jim Adams / Trainer Jim

Facebook  https://www.facebook.com/trainerjimadams/

Intsagram.  @mifb_podcast

Email Jim Adams – trainerjimfe@gmail.com

Website  Trainerjim.net

Sticher.   https://www.stitcher.com/podcast/wwwstichercommastersinfitnessbusiness/masters-in-fitness-business

iTunes. h

Music on the show by – 

https://www.bensound.com

Things mentioned on the Episode

Tim Lyons and ProFit Marketing

CryoReleaser

https://cryoreleaser.com/catalog/product/cryo-releaser/cryo-releaser/

MiFB Podcast- Episode 52

Don Murphy

Gold’s Gym Newburgh NY

Gold’s Gym  Middletown NY

How to Increase Your Revenue by Making your Members Raving Fans.

Show Notes

Let me introduce you to Don and how we met and why I wanted him on the Show 3:40

Why did Don make the jump from the world of insurance to Gym Owner 4:30

Don talks about how Large Group Fitness helped transform their business 7:35

Don talks about the importance os getting our of your box and experience new things 9:45

He talks about the growth of his gym and what he attributes it to 11:55

Does social media success equal business success 16:20

We talk about how Don turns his members into raving fans with his Smart Start Program 17:35

Check out Don’s On-Boarding videos that he texts to his new clients. 20:15

I describe Don’s newest club in Middletown 21:05

The impact of the environment and lay out of the club to new members 22:05

Get to know the person verses just giving them the tour 24:45

The power of the fitness consult 27:25

Are people tired of Memberships? Do they want a program 39:35

Don shares his latest marketing product they are launching 41:05

A product verses a Commodity (Free Trial) 44:55

Only 19% of the population has a gym membership 48:05

Don talks about he changed his marketing to reduce his budget and increase his results 49:40

What was Don’s most successful failure 51:15

What has been the biggest surprise that he has had to deal with in the fitness industry 54:45

Where does Don go to get his personal development 57:25

Where can you get in touch with Don Murphy 59:40

Leave a Reply

Your email address will not be published. Required fields are marked *