Matthew Januszek runs a 33 million dollar a year Fitness Business. He shares his 4 step guide to package your business as a product instead of a commodity and stand out from your competition. We also discuss the importance of being ready to pivot for what is coming next so that you can stay ahead of the industry. Click on the link below to listen.

http://traffic.libsyn.com/trainerjim/45-Matthew_Januszek-_How_to_Stand_apart_from_Your_Competition.mp3

MiFB Podcast- Episode 45 Show Notes

Matthew Januszek

Escape Fitness

Escape Your Limits Podcast

Episode Sponsors

Pro Fit Marketing Solutions

The ProFit GPS (Growth Plan Strategy)- nearly a decade of proven strategies all compiled into 1 easy to use portal. Over 44 different strategies to Get Clients, Keep Client, and Get clients back. A single membership fee gets you access to the exact same strategies uses at a multi 6 and 7 figure gyms across the US and Australia all delivered to your portal just when you need them. With a 365 marketing calendar and over 44 strategies, you can say goodbye to not know what to run this month, next month or the entire next year to bring in new clients, and continue to grow your gym!

Web Site

Escape Fitness

https://escapefitness.com/us/

Escape Your Limits Podcast

https://escapefitness.com/podcast

Facebook

Matthew Januszek

https://www.facebook.com/matthew.januszek

Escape Fitness

https://www.facebook.com/Escapefitness/?eid=ARDOopIC80OGjLBR-TB5TaKKPqkQvrEJXAViGTho5IRMzmZhVdoOlWyoKbkebmOSdG1CfkSZIMfx9y9I&timeline_context_item_type=intro_card_work&timeline_context_item_source=1491816595&fref=tag

Linkedin

Matthew Januszek

Escape Fitness

Instagram

@matthewjanuszek

@escapefitness

Escape Your Limits Podcast

iTunes Link . h

Jim Adams / Trainer Jim

Facebook  https://www.facebook.com/trainerjimadams/

Intsagram.  @mifb_podcast

Email Jim Adams – trainerjimfe@gmail.com

Website  Trainerjim.net

Sticher.   https://www.stitcher.com/podcast/wwwstichercommastersinfitnessbusiness/masters-in-fitness-business

iTunes Link

https://itunes.apple.com/us/podcast/masters-in-fitness-business-podcast/id1243945521?mt=2

https://itunes.apple.com/us/podcast/masters-in-fitness-business-podcast/id1243945521?mt=2

Music on the show by – 

https://www.bensound.com

Things mentioned on the Episode

Tim Lyons and ProFit Marketing

MiFB Podcast- Episode 45 Show Notes

Matthew Januszek

Escape Fitness

Escape Your Limits Podcast

What Matthew and I are going to talk about on this episode 5:18

We get to know Matthew’s two businesses 7:13

We unpack how he went from his parent”s garage to a $33 million dollar a year business 9:53

How do you package your business as a product verses a service 19:48

Matthew breaks down Step Two 23:18

The Next Step 24:18

Step Four 25:13

We discuss how to craft your marketing to make you money 29:03

How do you create a Brand around what you do well 34:58

We breakdown how to creating a service around your business that turns it into a product 38:53

What has been Matthews  most successful failure 48:28

What has been the biggest surprise in the Fitness Industry that Matthew had to deal with that he didn’t see coming 55:38

What are the podcasts that Matthew listens to regularly 59:48

Where can you get in touch or get information about Matthew 1:03:58

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