Franchise, Your Brand or Someone Else’s, Is It Right For You? With Micah Logan

What does it take to Franchise your gym concept? How much does it cost to buy into a franchise? What are the pros of cons of franchising?
Micah Logan answers all of these questions as he takes thru his journey of franchising his gym concept MELD.

Takeaways From This Episode

  • Why would you want to franchise?
  • How do you franchise?
  • What is a brand multiplier?
  • Do you know how much your business is worth?
  • Do you have what it takes to go through the franchising process

  • How do you market and sell a franchise?
  • Why would anyone want to become a MELD franchise

Episode Sponsor

Business can be hard, let’s change that. Learn skills that will make you more successful in business.


What is the job of your website? How do you know if your website is doing it’s job correctly? How do I keep my website updated so I don’t have to keep rebuilding it? How do I make my website look good? These are the questions you should be asking yourself before you start looking for someone to build it.

CT Kaupp (owner of CT Kaupp, LLC) has extensive experience in building websites that do their job very well. CT and his team are easy to work with and respond rapidly to any service need. He’s not the cheapest, but you don’t want your clients to be either.

Click here to message CT today & tell him Jim sent you. You will receive a special discount – only available to MiFB listeners

Better TV For Your Gym

WEBSITE: Atmosphere.TV

Use code FITBIZ to have your $99 set up fee waived.


Micah Logan

The Common Cents Show Podcast

Meld Fitness/Meld Fitness & Wellness

Meld Franchise

Things Mentioned in this Episode